elwiri, a lifestyle mobile phone application that provides all its content in Spanish, announced that after careful selection, DIÁLOGO was selected as agency of record to launch its nationwide audience outreach campaign.

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Births have surpassed immigration as the main driver of the dynamic growth in the nation’s Mexican-American population. From 2000 to 2010, the Mexican-American population grew by 7.2 million as a result of births and 4.2 million as a result of new immigrant arrivals. This is a departure from the previous two decades when the number of new immigrants either matched or exceeded the number of births. The relative youth and high fertility of Mexican-American women have contributed to the increase in births. At the same time, immigration from Mexico declined sharply during the decade.

DIÁLOGO fue designada como agencia de relaciones públicas de registro (AOR) por LatinVision Media para proveer sus servicios.

The Hispanic public relations agency will help to position Latin Vision’s 2012 Marketing to Latinos Conference Series within the U.S. Hispanic and Latin American business markets.